I’m gonna start this just like I do everything I write – by talking about myself. Actually I’ll be talking about this monster in front of you – the FloorElf. Actually I’ll be talking about… nevermind, just read the damn thing.
When I started this blog I did it mainly as a general information point for proper procedures. Big deal – an online encyclopedia, it’s been done, and the number of readers, subscribers and comments reflected that. Nil, zero, zip, I was screaming into the void and not helping anyone, or so I thought. I then found a curious little blog called Ittybiz.com. It’s a blog about marketing.
Normally blogs about marketing are as exciting as blogs about tile. You know, like a root canal. This blog, however, was a bit different. This one had the word shit in it – a lot. And it made me laugh my ass off. The woman who writes this blog is a wealth of knowledge about marketing, something I needed, and you need to wade through her humor and rants (all of which is concisely directed) to get to all that knowledge.
Which strangely enough is not only enjoyable, it makes you learn this stuff without feeling like you’re learning about stuff.
Which brings me to the reason for this post. The woman who writes that blog is Naomi Dunford, and today is her 29th birthday – again.
Happy Birthday Naomi!
Naomi, although she doesn’t even know it, is the main reason I write this blog in the manner I do. Naomi doesn’t know me from Dobby. I’ve never talked to her, never emailed her, she’s never even replied to me on twitter (bitch). But she taught me a LOT about writing for people and how to get your message across, mainly by simply doing it herself.
The main thing I learned from Naomi is to be myself when I write – don’t try to please everyone (because you never will), just write for people that ‘get’ you. If someone doesn’t like it – fuckem! (Yes, fuckem is a word)
Once that little light bulb went off and I thought to myself ‘hey, I can do that, I can write the word ‘shit’ on my blog…’ I went all out and completely changed my writing style. The first post I wrote after making this decision was a review for a buddy in Denver: A pile of tile. You may not find that post as funny as I do, but it makes me laugh out loud every time I read it. That may be due more to personal experience than actual humor but, you know, I don’t give a shit. It makes me laugh.
After I wrote that my subscribers went from zero to 42 and my comments went from about 50 to over 200 – in less than a week! Now that may not sound like super huge numbers – and they’re not, but for a blog about tile? They’re huge. And it’s due in large part to Naomi and her blog – and her style and personality.
So I decided to write this just to thank her for being a positive influence not only for people she knows, but many, many about whom she doesn’t. Thank you Naomi. Celebrate yourself – you have changed so much in such a short amount of time, most people can only aspire to that level self-reliance.
Aaah, bullshit – grab a bottle of gin and curl up in a warm Broncos blanket with the complete Twilight series (again) and get totally shitfaced! You deserve it.